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(p. 15) Theoretical Foundation for the Body Project 

(p. 15) Theoretical Foundation for the Body Project
Chapter:
(p. 15) Theoretical Foundation for the Body Project
Author(s):

Eric Stice

, Paul Rohde

, and Heather Shaw

DOI:
10.1093/med:psych/9780199859245.003.0002
Page of

date: 18 September 2019

The Body Project is grounded in both the Dual Pathway model of eating pathology and Cognitive Dissonance theory. The Dual Pathway model posits that women's internalization of the thin-ideal of beauty and the sociocultural pressures to be thin lead to body dissatisfaction. Body dissatisfaction is thought to lead to eating disordered behaviors through dietary restriction and negative affect. Cognitive Dissonance theory states that when behaviors are inconsistent with cognitions, psychological discomfort results which leads people to change their thoughts or behaviors to restore consistency. In the Body Project participants discuss the costs of pursuing the unrealistic thin-ideal, which prompts a reduction in this attitudinal risk factor for eating disorders.

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